AS A STRATEGIST, I WEAR MANY HATS.

I DO A LOT OF RESEARCH, I ANALYZE DATA, & I ASK A MILLION QUESTIONS.

TO KEEP IT SIMPLE:

MY JOB IS TO KEEP A PULSE ON CULTURE AND THE MACRO+MICRO-COMMUNITIES THAT THRIVE WITHIN IT.

  • Every social platform has its own unique DNA. I work with brands to identify the various audiences, nuanced behaviors, and trends of the social land scape.

  • We live in an influencer driven economy. I work with brands to identify niche and quality creators.

  • Content is king. I partner with brands as a creator to develop relevant and on-trend content.

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